--- title: 7 Tips for Using SEO Advertising for Your IT Services description: One tool that can help more people become aware of your IT services is Search Engine Optimization. Here are tips on SEO advertising for startups to follow. image: https://blog.envisionitsolutions.com/hubfs/7-Tips-for-Using-SEO-Advertising-for-your-IT-Services.jpg --- [![EnvisionIT Solutions Blog Logo](https://blog.envisionitsolutions.com/hubfs/eits%20blog%20logo.svg "EnvisionIT Solutions Blog Logo")](https://blog.envisionitsolutions.com/) - Blog Topics - [IT Security](https://blog.envisionitsolutions.com/topic/it-security) - [VoIP Phones](https://blog.envisionitsolutions.com/topic/voip-phones) - [IT Outsourcing](https://blog.envisionitsolutions.com/topic/it-outsourcing) - [Business Continuity](https://blog.envisionitsolutions.com/topic/business-continuity) - [Tech Tips](https://blog.envisionitsolutions.com/topic/tech-tips) - [Cloud Tech](https://blog.envisionitsolutions.com/topic/cloud-tech) - [Web Design](https://blog.envisionitsolutions.com/topic/web-design) - [Website Security](https://blog.envisionitsolutions.com/topic/website-security) - [Web Tips](https://blog.envisionitsolutions.com/topic/web-tips) - [SEO](https://blog.envisionitsolutions.com/topic/seo) - [Marketing](https://blog.envisionitsolutions.com/topic/marketing) - [Graphic Design](https://blog.envisionitsolutions.com/topic/graphic-design) - [⚲ Search](https://blog.envisionitsolutions.com/search) - ¦ - [IT Support](http://www.envisionitsolutions.com/it-services/) - [Business Continuity](https://www.envisionitsolutions.com/business-continuity/) - [VoIP Phones](https://www.envisionitsolutions.com/voip-select/) - [Web Design](http://www.envisionitsolutions.com/website-design/) [☰](https://blog.envisionitsolutions.com/7-tips-for-using-seo-advertising-for-your-it-services#mobile) - [Tech Tips](https://blog.envisionitsolutions.com/topic/tech-tips) - [Business Technology](https://blog.envisionitsolutions.com/topic/business-technology) - [IT Outsourcing](https://blog.envisionitsolutions.com/topic/it-outsourcing) - [General IT](https://blog.envisionitsolutions.com/topic/general-it) ## [Is Your Technology Helping Your Team - or Holding Them Back?](https://blog.envisionitsolutions.com/is-your-technology-helping-your-team-or-holding-them-back) **Cody Osborn** | Jul 6, 2026 8:39:14 AM   - [Tech Tips](https://blog.envisionitsolutions.com/topic/tech-tips) ### [7 Tips for Using SEO Advertising for Your IT Services](https://blog.envisionitsolutions.com/7-tips-for-using-seo-advertising-for-your-it-services) - - - [Back to posts](https://blog.envisionitsolutions.com) # September 29, 2022 # 7 Tips for Using SEO Advertising for Your IT Services # 7 Tips for Using SEO Advertising for Your IT Services ![7-Tips-for-Using-SEO-Advertising-for-your-IT-Services](https://blog.envisionitsolutions.com/hs-fs/hubfs/7-Tips-for-Using-SEO-Advertising-for-your-IT-Services.jpg?width=650&name=7-Tips-for-Using-SEO-Advertising-for-your-IT-Services.jpg) About [66% of marketers](https://fitsmallbusiness.com/seo-statistics/) say improving their search engine optimization (SEO) is a top marketing priority. Without a strong SEO strategy, clients might fail to find you online. The next time they search for IT services like yours, they'll find a competitor's site instead!   Don't fall behind the competition. Instead, give your site the boost it needs. With these seven SEO advertising tips, you can improve your ranking and reach new customers! Let's begin! ## 1. Start Researching The first step to a smart SEO campaign is to know your audience. After all, they're the ones you're trying to reach!   Start by gathering demographic information such as income, location, and interests. Then, determine which keywords your clients are using when they search Google. You can use SEMRush, Ahrefs, or Google Keyword Planner to get started.    Once you have a list of keywords, you can start creating regular blog posts based on those topics. Make sure your blog posts are helpful and informative. Google prioritizes quality over quantity, meaning your customers' needs are key. ## 2. Update Your Site In order to improve your SEO advertising ranking, you need to improve your website first. Start by making sure your site is up to speed. You can use Google's PageSpeed Insights to determine what's slowing your pages down.    If your site lags, people will leave without clicking around. Your ranking could drop as a result. One of the benefits of SEO is that it helps attract people to your site. A higher ranking can also help your brand look like an authority in your industry.    Related Post: [9 Tips to Create the Perfect Homepage](https://blog.envisionitsolutions.com/9-tips-to-create-the-perfect-homepage) ## 3. Love Links Make sure to use backlinks from high-authority websites within your content. These links will tell Google your content is well researched.   In time, your ranking will improve, indicating *you're* a high-authority website, too. Try adding statistics into your blog posts to start! ## 4. Go Local Your local SEO strategy is also important. Focusing on local SEO will help you attract nearby clients.   First, update your Google My Business listing. Then, create content that utilizes location-based keywords. Try gathering reviews from happy, local clients, too! ## 5. Know the Trends Google's search algorithm changes throughout the year. In order to boost your SEO ranking, you need to keep up with the trends.   For example, voice searches will account for half of [all online searches](https://www.forbes.com/sites/gabrielshaoolian/2018/12/27/why-voice-search-will-dominate-seo-in-2019-and-how-you-can-capitalize-on-it/#3a9a4dcc30ac) by this year. You'll need to adjust your keywords to appear for these searches.  ## 6. Make Sure You're Mobile To experience the benefits of SEO you'll need a fast, [mobile-friendly site](https://blog.envisionitsolutions.com/how-important-is-it-to-have-a-mobile-friendly-website) that prioritizes the user's online experience.    Make sure your site works on smaller screens. You can use Google's Mobile-Friendly Test to make sure you're optimized.  ## 7. Stay Social Once you start creating regular blog posts, share them on social media. The more people who share your content, the more traffic you'll gather. As a result, your ranking will improve!   Watch our video: Why You Need A Blog on Your Website   ## Step It Up: 7 SEO Advertising Tips for Your IT Business Give your SEO ranking a boost. With these seven SEO advertising tips, you can improve your ranking and increase business. Use these tips to advertise your IT services today! Need help? [Contact us today](https://envisionitsolutions.com/contact-us/) to get started!   ![Kevin Gray](https://blog.envisionitsolutions.com/hubfs/kevin-author.jpg) ###### ABOUT THE AUTHOR | Kevin Gray Hello! I am the Managing Principal @ EnvisionIT Solutions. | Technology Expert | Author | Speaker | Small & Medium Business IT Support - We founded EnvisionIT Solutions in 2007 to provide IT services and support for business owners/CEOs who value the necessity of technology to drive their success and growth. Find me on: --- #### Subscribe to our newsletter [Subscribe Now](https://www.envisionitsolutions.com/newsletter-signup/) [![21-questions](https://blog.envisionitsolutions.com/hs-fs/hubfs/2018%20Image%20Files/21-questions.png?width=258&name=21-questions.png "21-questions")](http://info.envisionitsolutions.com/21-questions) #### **21 Questions To Ask Before Hiring An Honest, Competent, Responsive, Fairly-Priced Computer Consultant** Don’t trust your company’s critical data and operations to just anyone! This business advisory guide will arm you with 21 Revealing Questions you should ask any computer consultant before giving them access to your network. 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