EITS Tech Tips & Tech News | marketing (3)

Businesses that have been using mostly traditional marketing methods may not quite see the difference between traditional marketing and content marketing at first glance. After all, content is used to market products and services as a part of traditional marketing tactics.

Content marketing can be an incredibly effective strategy if you implement it properly. Almost any business, no matter how big or small, can benefit from the use of content marketing to increase brand exposure, boost web traffic, strengthen their brand identity and generate more leads.

If you have a business, you need to have an active Instagram account. This social media platform provides a great marketing stage that enables you to reach prospective customers from all corners of the world. Instagram marketing is a great way to reach new audiences.

Your blog can be one of the most effective content marketing strategies that you have, but it will only have a chance at being effective if you use a call-to-action (CTA).

Content marketing has proven to be one of the most successful and cost-effective online marketing strategies that you can adopt. Using a CTA is crucial in Content Marketing.

Email marketing is one of the oldest content marketing strategies around; however, it still remains one of the most successful ones as far as converting leads goes.

If you're planning on doing any kind of online marketing (and if you're not, then you should be), then content marketing should be a major part of your overall marketing strategy.

The Big 3 - Facebook, Twitter, LinkedIn: Social Media Basics. If you are new to social media, particularly the big 3, you need to read this blog post.